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Author Archive for Alyssa Von Herbulis


Stop inviting vegetarians to steak dinners!

Checklist

When trying to “wow” top clients and create unique client experiences, remember to start with the client in mind – not the experience.

April 3, 2014 Categories: The Art of Advising
A BBQ-style service model

A BBQ-style service model

You serve a different BBQ menu to a party of 75 neighbors (burgers and hot dogs) than you do a party of 5 close friends (scallops and steaks); so why shouldn’t you create a service model that relates services given to revenue generated?

Aug 29, 2012 Categories: The Art of Advising
advertise-definition

Take Five: Creating an “Advertisement” for Your Practice

What experiences are you delivering to your clients? Specifically, how are you providing not only advice and service but a WOW experience that your clients can and will relay to their friends and colleagues? When clients share a WOW experience, it becomes an advertisement for your practice. How do you create such an experience? Let

Jun 21, 2011 Categories: The Science of Advising

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